25 Sep DiarioDESIGN underlines the Three-Little-Pigs exposition held this Monday on Hábitat Valencia Fair
In less than a year diarioDESIGN has become a paramount magazine on trends associated to the design and the architecture of the Spanish domain. From the Bouroullec to the Foster all the way through more personal projects located in every corner of the globe.
One more time, a Sanserif Creatius’ piece of work led by Ana Yago has caught the eye of the magazine. A different kind of furniture thought to raise awareness on the environmental values around our habitat. A sneak peek of what you’ll find in the Feria Hábitat Valencia next Monday… Three Little Pigs.
diarioDesign 25/08/2010 · Sanserif Creatius
Extract from the piece of news: The moral of the three little pigs, the very well-known story in which each of the pigs chooses to build a different house ―a straw house, a wooden house, and a brick house― depending on their laziness, teaches us something about how the consequences of our choices come back to us.
There’s no better way to make us reflect on materials than with this story ―a metaphor for the fear on innovating and the need to make an effort to create new designs.
The lesson here would be to first put oneself out there building a house, creating a brand-new product or a piece of furniture capable of being the vivid representation of the strength of its main purpose.