04 Feb Let them see you from afar
If we want that some costumer buys our product, first he must get to know and find us. For those costumers who do not have a taken decision yet, it is necessary to assemble inputs, calls or elements of attraction that make the potential costumer to stop in front of our doors and go through it. The exterior sign is essential for this process. We cannot always enjoy with a broad shop window or have the chance to take part in the façade with colours or textures… So, the notice or the banner are still the most common elements for standing out.
The municipal restrictions on their use, the limitations that the neighbourhood association can set and the need of visibility and illumination establish the general limits. However, there are still many options to transform your business in a visual referent in its urban context.
Let us study the needs of your business and to develop a suitable sign for you. Being seen is the first step to being bought.